Pamela Sutton-Legaud of Melbourne is the new Principal Consultant at AskRIGHT. Her role is Australia-wide as she leads the consultancy team and joins the Director, Dr Daniel McDiarmid on the Management Committee of the company.
What is it that sets ‘fundraising strategy’ apart from anything else in fundraising? Any fundraising organisation would benefit by improving their fundraising strategy, no doubt, but where do you start? After you have developed the best plan and strategy imaginable the whole effort can still crumble through poor implementation and discipline, so what can fundraisers do to avoid that?
DONOR APPRECIATION: THE LEADERSHIP COURTESY CALL DR JASON KETTER
To implement the courtesy call is to support the notion of relationship fundraising — "people give to people" or "friend raising is fundraising". Further, the courtesy call is easy and can be done in a taxi on the way to the airport or walking to the next meeting!
"TRACTION engages local communities and serves those most in need by providing a safe, inclusive, action-based environment where vulnerable youth build self-esteem, find a sense of belonging, discover their potential and create their own future. TRACTION partners with referral agencies, such as schools, community organisations, child safety and youth justice agencies, to empower young people in need."
Whenever there is an opportunity, I make it my practice to ask major donors why they give, and I have lost count of the number of times I have heard a major donor respond "because I was asked".
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